For much of history the ethnic Albanians and ethnic Serbs lived on the lands that today make up Kosovo, so they both have a significant past rooted in the region. They also shared a history of living off the lands as political power over the region changed. With differing rulers, different people gained or lost influence and power. However, the consistent part of life in the region was that both ethnic groups maintained their own individual cultures and lifestyles.
The region continued to change in the 1900s when Yugoslavia incorporated the lands. This helped urbanize the people and changed the culture and lifestyle greatly for both groups. Technological changes were introduced, occupations shifted, and political control tightened on the people and their cultures.
With the arrival of Slobodan Milosevic in power, ethnic tensions were quickly magnified and Albanian culture was fought. Differences were stressed and anything Albanian was to be destroyed. Instead of ending Albanian culture though, these actions led to a stronger attachment to the Albanian, or Kosovar, identity. With independence finally arriving in 2008, most ethnic Serbs left the country and the Kosovars dominated the country culturally and politically.
Today Kosovar identity and culture is continuing to develop. Although based on Albanian culture, the Kosovar culture and identity is still developing and many citizens refer to themselves as Albanian. No matter how these people identify, this political entity is changing as are the people as most people today remain Muslim, speak Albanian, and live various lifestyles, from the urban life to the rural life based on the lands.